Take food further.

At Plate, we are driven by an insatiable curiosity and passion for food that we share with our chef audience. We inspire chefs to explore their creativity and new menu ideas as well as labor– and cost–saving new products. And by providing in–depth editorial features and elegant original photography, inspiring recipes and insights into crucial industry issues, we provide a forum for our readers to connect and engage at a high level as part of a larger chef community.

Maximum reach for your brand

Engage key decision–makers with Plate. Two–thirds of our audience are chefs, and the remaining are pivotal in the product purchasing process. For advertisers, that means building an inspiring brand, aligning your brand with relevant trends and showcasing creative applications of your products in front of more than 48,500 chefs and restaurateurs. Looking for ways to elevate their food and create exciting menus, these chefs read and refer to Plate for engaging stories, recipes, insights and ideas. Drive qualified traffic to your website, build your brand and move more product by advertising in Plate.

Plate Readership Profile*

Upscale/Casual Dining 65%

Midscale Casual 5.1%

Fast Casual/QSR/ 8.1%

Hotels, Resorts, Casinos and
Country Clubs 10.6%

Business & Industry 1.7%

College & University 2.2%

Caterer/Catering Firms 3.2%

Foodservice Other 4.1%

*Source: 2017 BPA Brand Report

Connecting you to hard-to-reach chefs

Plate puts “must-read” and exclusive content in front of our chef audience via print, digital, mobile and social media channels. Alongside designs that engage and content that informs and illuminates, advertisers can build demand for their products with this valuable audience through new online sponsorship opportunities, such as expanded newsletters, sponsored recipes, content and video.

Results through engaging content

Our content is served up across multiple touchpoints to chefs. Our audience’s engagement is your strategic opportunity. Increase chef engagement with your brand through Plate’s customizable content options.

More fuel for your marketing success

2019 Editorial Calendar
Every issue is a “deep dive” into a single cuisine, product, daypart or technique, challenging chefs to explore their creativity. Click to download Plate’s 2019 Editorial Calendar.

PlateOnline and e-Newsletters
Plate engages the chef community online with interesting food and beverage menu ideas, food trends, chef insights and recipes. Learn more about advertising opportunities with Plate’s Web Standard Web Unit Guide and Plate e-Newsletters.

2019 Barbeque
Plate is delighted to be a partner with the Flavor Forays BBQ at Galleria Marchetti. Click here for sponsorship details.

2019 Chefs to Watch Issue
Celebrating the year’s new class of inspiring chefs who care about their culture and are carefully expressing their place in it with their food. Click here for details.

Print and web specifications
Click here for details.

Download BPA Brand Audit

Just ask

We make it easy for you to do business with us … because we know how important it is for you to reach chefs. Discover how a customized Plate ad program can accelerate your results and help achieve your marketing goals.

Susan Szymanski

Associate Publisher
Gerald White

Business Development Director
Gene Kinsella